Mark Lloyd Davies

 

Mark is responsible for fostering a constructive relationship between Johnson & Johnson, Government institutions and their healthcare systems throughout Europe, Middle East and Africa (EMEA).

This involves extensive partnering with healthcare leaders, government officials, policy makers and other key stakeholders throughout the region. Mark is one of the senior company executives leading J&J’s response to Brexit.

 

Mark holds a PhD from the University of Amsterdam, The Netherlands, in Climate Change and BSc from the University of London, UK.

The recent Medtech Forum I attended in Paris left me with a strong impression regarding the central role that medical technology has in blending heart, science and ingenuity to profoundly change the trajectory of health for humanity. The sector's adaptation to technological and societal change demonstrates why it is now better positioned than ever before to tackle global health challenges. The sector has changed a great deal in the last decade. Firstly, major strides in the field of digital technologies (e.g. smart phones, apps, wearables) have forced the medtech sector to step out of its comfort zone to deliver applications that are meaningful for patients and healthcare professionals. Secondly, the patient population, more tech-savvy and with access to more validated information about their condition than ever before, is increasingly engaged and demanding. Both factors were reflected by ambition from industry, and the challenge to evolve and modernise is being met. I believe that the industry's amazing diversity means that all areas of healthcare delivery involve medical technology. It can be overwhelming to consider the possibilities that medtech will enable. It is perhaps helpful to briefly focus on two burgeoning areas of technology where our sector is already offering solutions, but with a real potential to become far more central to the healthcare delivery of the future. 1. Personalised medical devices When thinking about the potential to increasingly tailor healthcare in the future, thoughts often turn to personalised medicine. Scientific progress in that field is undoubtedly exciting, but the medical technology sector has already made real progress on custom-made and targeted devices to meet individual needs. Technology has already developed to the stage where it is possible to produce personalised medical devices such as 3D printing of joint implants based on an individual's CT scan data. This is the technology of...
Artificial Intelligence
At the turn of the century, healthcare companies were at the zenith of an ‘innovate-manufacture-sell’ business model. It was a good time to be in medical technology. European and American companies were leading the way. While for many companies, this model is still alive and well, those at the forefront of the AI and robotics curve know they are part of a new revolution in healthcare. In the not too distant future our measurements of success won’t be in units sold, but instead in dramatically better outcomes for more patients everywhere, as well as in software programmes being used, numbers of surgeons trained, and millions of euros saved for health systems. This is all because of the promise artificial intelligence (AI), robotics and big data hold to improve clinical outcomes, reduce health system costs and heighten the patient experience. These just so happen to be the core challenges facing mature healthcare systems in the 21 st century. AI, robotics and big data: Bigger than the sum of their parts It’s important not to see AI, robotics and big data as one amorphous ‘digital’ concept. They are concrete, separate advances in technology that, when applied to healthcare deliver results bigger than the sum of their parts. Increasing computing processing power means larger and larger data sets can be collected. In the past, medical research considered a few thousand patients a large study. Hospitals often conducted their research in isolation. Today, data sets on clinical outcomes for entire populations can be collected to provide powerful insights. Robotics started to take off in the late 2000s as a means of driving forward the advances made during the laparoscopic revolution of the 1990s. With ever increasing precision of robots, robotic surgery is being expanded to delicate eye surgery, neurosurgery and re-constructive microsurgeries (e.g. blood...
Stationed on the frozen planet of Hoth and injured by a wampa ice creature, Star Wars hero Luke Skywalker is submerged in a giant container of Bacta gel, miraculously healing his wounds. In Star Trek , space doctors heal wounds by pointing a machine at people with injuries. Luckily, wampa ice creatures remain firmly in the realm of science fiction and are not a healthcare challenge we have to worry about any time soon. But what will the future of medtech look like for us alive today, and how will it help meet the health challenges of the future? After all, if we were to transport someone from the movie theatre in 1977 when the first Star Wars film came out to today they would be amazed at the progress we’ve made. What progress can we expect in the next 40 years? What about the next 20 years? Or the next 10? Meeting healthcare challenges of the future Over the next 40 years, an ageing population will be the most important healthcare challenge we face as a society. By 2060, people over 80 years old will outnumber young people. Today, Sweden leads Europe as the country where elderly people can expect to live the longest free from any disability. A 65 year old woman in Sweden can expect to live a further 8.5 years disability free. The innovation we in medical technology drive is central to easing the burden on patients and society of an ageing population. We have been quietly and determinedly getting on with the job of delivering the next step towards making science fiction a reality. Looking just 10-20 years into the future there are already incredible steps forward to celebrate. What does the future look like for medtech? In general surgery, robotics will become routine. Already...