Jan Bordon is a Senior Director at Simon-Kucher & Partners for more than 9 years. He is a member of Simon-Kucher’s Global Medical Technology practice. Jan is leading Simon-Kucher’s digital health and health IT related commercial topics in Europe. He has successfully supported various companies on monetizing their digital innovations. He worked in all aspects of front-end optimization within marketing, pricing and sales. He developed market access, pricing and packaging strategies for various digital health products on engagements across Europa, US and Japan.
1 blog from the author
Posted on 13.05.2019
How to tap the full value of your digital solution
Looking at the Medtech industry and their IT solutions, it’s obvious that many companies underestimate the power of their digital solutions. With a deteriorating commercial climate, it’s more important than ever to fully capture the value of digital solutions and ensure they’re properly monetized – either directly or indirectly. But how should companies go about […]