70 results

killorcure
Value

Posted on 04.10.2011

Procurement – Kill or Cure

Innovation delivers better quality at lower total cost in all walks of life. Many of the things that are freely available today and widely used were considered unaffordable luxuries for most in my youth. All this has happened because entrepreneurs and industrialists have constantly sought better ways of doing things and have changed the value equation.

By John Wilkinson Former Chief Executive of Eucomed

EU Medical technology
Business

Posted on 06.09.2011

Medtech industry must change its way of doing business to remain successful in the EU

Europe is an important and continuously growing market for medical technology products. Driven by budgetary pressure on the payer and provider levels as well as by strong competitive dynamics, the commercial climate for established medical technology companies is, however, deteriorating. The recent industry survey MedTech Barometer 2011 conducted by us (and with ‘us’, I mean global strategy and marketing consultancy Simon-Kucher & Partners) confirms the presence of increasing commercial challenges but still provides an overall positive short-term business outlook. Yet the longer-term outlook is less positive and suggests that in order to remain successful in the European market place, established players will have to adapt their way of doing business in the future.

By Joerg Kruetten Executive Vice-President at Simon-Kucher & Partners and head of the Medtech competence center

made-in
Access

Posted on 04.02.2011

Cheap trumps innovativeness… or not?

As I was commuting back to Brussels last week, a copy of The Economist laid out in front of me, my eye was immediately drawn to the title of that week’s Leader. Who wouldn’t be inclined to read on when an enticing header such as “Life should be cheap” is staring right at you. Intrigued […]

By John Wilkinson Former Chief Executive of Eucomed

Fotolia_61156582_Subscription_Monthly_M
Business

Posted on 26.01.2011

On markets and double standards

Just before the Christmas break I purchased a beautiful flat screen television of exactly the same dimensions as one that I had bought four years previously. The price was something like 25% of what I had paid earlier and the picture much better. I also engaged in a renegotiation of my mobile phone contract and […]

By John Wilkinson Former Chief Executive of Eucomed

Fotolia_44858376_Subscription_Monthly_M
Business

Posted on 11.01.2011

2011 Outlook: Innovate or Fail

The turn of the year brings all manner of analysis of the events of one year and predictions for the year ahead. 2010 will not be fondly remembered by many as it heralded the impact of the 2008 banking crisis on the real world of citizens and business. For those in the public sector and […]

By John Wilkinson Former Chief Executive of Eucomed

press
Global

Posted on 12.02.2010

Clinton brings stents into the news

It is perhaps surprising how quickly coronary angioplasty has become just another everyday procedure. As someone who has seen open-heart surgery live and witnessed the trauma and hospital resource intensity of such procedures, the placing of a stent as an alternative is almost unimaginably better for both patient and the health sytem as a whole. […]

By John Wilkinson Former Chief Executive of Eucomed

problemorsolution
Value

Posted on 16.07.2009

Are we the problem or the solution?

Browsing the news pages of the web I came across an article in a journal that I am not familiar with from the USA, the grandly titled U.S. News & World Report. The report headed off on a familiar and now even more fashionable track of squarely identifying our industry as the villains of the […]

By John Wilkinson Former Chief Executive of Eucomed