Can MedTech compete in globalised markets? Here’s a selection of five leading views on healthcare consumarisation:
iWatch: Not so fast Apple
The lure of wearable technology and its application to health is tremendous- so tremendous that even the richest company on the planet-Apple, can’t resist it apparently. And so goes the recent insider news that has captured the attention of people worldwide “Apple is developing software and sensors that can predict heart attacks”. Not so fast Apple, not so fast…. Read More…
MedTech will not be wiped out by Apples or Googles – but here’s something to think about
The contribution by Dr. Sameer Bansilal put the whole hype around Apple venturing into the realm of cardiac arrest prediction into perspective. That view could not have been more timely. While e-health and m-health have been a hot topic within our industry for decades, it seems like the last few months are really seeing a splurge of news, rumours and analyst predictions become front-page news. Read More…
The consumerisation of care: Can medtech compete?
Digital technologies are changing how companies innovate, interact and do business. Consumer industries such as retail, electronics, and telecommunications already use digital technologies to more closely connect to customers, better understand their needs, and be more responsive. As patients transition from passive care recipients to active value-seeking consumers, it is medtech’s turn to master these tools as new competitors chip away at the market. Read More…
If medtech wants to start attaching things to my body outside of the clinic, we better talk
The practice of medicine is meant to keep people well or help them get well so they can live a full, productive life. Technology provides tools toward that goal. It can help relieve pain and suffering or prevent it. But too often we get so excited about technology we lose sight of what’s really important, helping human beings live better. And when it comes to the millions of people living with chronic conditions, and now “chronic cancers”, we need to really understand their lives with an illness to know how technology can help. Read More…
How the consumerisation of care has an impact on the medtech industry – Orange Healthcare shares their view
Mobile health solutions for collecting patient data via communicating medical devices are opening new possibilities for remote monitoring and management of individuals suffering from chronic illnesses. At the same time, the ‘quantified self’ has gained increasing mass market appeal through the availability of personal, connected devices that can track human physical activity. These are resulting in new behaviours and attitudes around exercise and well-being and represent a promising future for a truly preventive approach to healthcare, considered a key solution to rising public health issues such as obesity and diabetes. However, if this future is to become a reality, we must overcome the hurdles that today are standing in the way of true consumer e-health/m-health adoption. Read More…