Gabriela is an economist with more than 10 years of experience in health economic evaluation, business plans development and market access plans design for medicines and health technologies innovations.
Gabriela has held different positions both in the pharmaceutical industry and in strategic consulting, where she has managed strategic projects in the healthcare setting, developing economic assessment, business analysis, financial models (P&L and cash flow) and establishing market access plan for each innovation with focus in different healthcare areas including, recently, apps for Health. She has projects published in several journals and has participated in different congress as a speaker with oral presentation and posters.
Gabriela is currently working as a health economist in the Department of Innovation and Research at the Hospital Clinic.
1 blog from the author
Posted on 19.06.2018
Case study: testing a new framework for value-based procurement
This blog is part 10 of a series on the MEAT value-based procurement project, an initiative that advocates towards a shift from price-based procurement towards value-based procurement. It does so by defining a Most Economically Advantageous Tendering (MEAT) framework that includes the value of medical technologies, services and solutions in procurement processes across Europe. Read part 1, part […]